This workshop will focus on risk communication and community engagement (RCCE) as an essential public health function in health emergency preparedness and response planning. For public health emergencies, including the COVID-19 pandemic, risk communication is a critical component throughout different stages that include preparedness, response and recovery.
The goals of risk communication are to facilitate informed decision making, influence positive changes in public behavior, increase and maintain public trust, enhance public health policy and improve the health of the population. This workshop will illustrate key challenges, principles and tactics using real-life examples from COVID-19.